Saturday, July 23, 2016

Hershey’s updates label in support of Team USA

Iconic Hershey’s Milk Chocolate Bar Changes Famous Silver Lettering for First Time to Support Team USA



"In support of Team USA, the 122-year old Hershey's Milk Chocolate Bar will be taking an unprecedented shift and switching the traditional silver lettering to red, white and blue for the first time in the history of the bar. The Team USA line of products was revealed on Wednesday, April 27th..."

For athlete and product profiles, visit hersheysteamusa.com

"Hershey’s is also proud to announce partnerships with 2012 U.S. wrestling gold-medalist Jordan Burroughs, 2012 U.S. Paralympic swimming gold-medalist Mallory Weggemann and U.S. Olympic swimming hopeful and Hershey, Pennsylvania, native David Nolan to its roster of athletes. Burroughs and Weggemann will be featured in Hershey’s chocolate new campaign as they prepare for their trips to the 2016 Olympic and Paralympic Games in Rio and Nolan will have the support from his hometown company in pursuit of making his first U.S. Olympic Team."


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